Ch 18 Social Media and Marketing

Tesla motors uses several forms of social media for marketing. they have profiles on pages like facebook, and Youtube. they have their own blogs and forums on the Tesla website. someone created a Tesla Club where they only speak about Tesla cars like the Model S. On the corporate forums the chairperson will address certain issues. on the corporate blogs people can be free to speak there mind. The main way Tesla markets is through what people say about them, so social media is a big weapon for them. Magazines market them and other websites and car spectators start conversations about the Model S. news sites keep up to date reviews about the Model S. Their consumer Ratings are high so this is a big advantage to there marketing scheme.